Consumer Research
Week in Review: Cannabis & Psychedelics Industry Highlights
LOS ANGELES – The past two weeks brought measurable movement ...
Aprio Targets Cannabis Sector in Price Kong Acquisition
ATLANTA-PHOENIX – Aprio, the 20th largest business advisory and accounting ...
RYTHM Reports Q1 2026 Financial Results
ROLLING MEADOWS – RHYTHM Inc. disclosed stronger results for the ...
Curaleaf Takes Full Control of Germany’s Four 20 Pharma
STAMFORD – Curaleaf Holdings Inc. closed the final chapter of a four-year German acquisition story, completing the buyout of the remaining 45% stake it did not previously own in Four 20 Pharma GmbH, a move ...
Verano Reports Q1 2026 Financial Results
CHICAGO – Verano Holdings Corp. released its financial results for the three months ended March 31, 2026, showing revenue largely in line with recent quarters as the multi-state Cannabis operator managed wholesale pressures while leaning ...
SNDL Reports Q1 2026 Financial and Operational Results
EDMONTON – SNDL Inc. disclosed a 4.4% drop in net revenue for the three months ended March 31, 2026, as softness in both its Cannabis and liquor businesses weighed on results. The company, which operates ...
IRS and Treasury Move to Clarify Cannabis Tax Rules
WASHINGTON – The U.S. Department of the Treasury and the Internal Revenue Service made an announcement, confirming they will issue formal guidance to address the federal tax consequences of a Department of Justice order that ...
BREAKING: DOJ Signs Cannabis into Schedule III
WASHINGTON – Today, the federal government took its most consequential step on Cannabis policy in decades, as Acting Attorney General Todd Blanche formally signed an order moving state-licensed medical Cannabis from Schedule I to Schedule ...
Safe Harbor Targets Retirement Gap in Cannabis Workforce
DENVER – Safe Harbor Financial is extending its reach deeper into workforce benefits, introducing a pooled employer 401(k) plan designed for Cannabis operators that have long struggled to access conventional retirement services. The new offering, ...
AtaiBeckley Reports Expanded Phase 2a Data for EMP-01 in Social Anxiety Disorder
NEW YORK – AtaiBeckley Inc., the clinical-stage biopharmaceutical firm born from the November merger of atai Life Sciences and Beckley Psytech, released additional results from its exploratory Phase 2a trial of EMP-01, an oral formulation ...
Blind Spot: Cannabis Industry Falls Short on Communications
NEW YORK – Legal Cannabis brought in $38.5 billion in revenue in 2024. Whitney Economics estimated that figure to drop to between $29.1 billion and $29.6 billion in 2025, due to falling prices, tax pressures, ...
Cannabis 3.0 — The Body Was Designed to Heal
LOS ANGELES- The cannabis industry is entering a new phase. The first era—Cannabis 1.0—was defined by prohibition and the fight for legalization. Cannabis 2.0 followed, driven by commercialization: brands, retail expansion, and the rapid scaling ...
Week in Review: Cannabis & Psychedelics Industry Highlights
LOS ANGELES – Two weeks that rewrote the rules. That is the most accurate way to characterize what the U.S. Сannabis and Psychedelics industries have experienced heading into the final days of April 2026. Federal ...
What Does Cannabis 3.0 Actually Mean?
LOS ANGELES- If Cannabis 1.0 was legalization and survival, and Cannabis 2.0 was scale and brand proliferation, Cannabis 3.0 is something far more structural. It is the shift from product velocity to process discipline. From ...
Organigram Strikes Deal to Acquire Sanity Group
TORONTO-BERLIN – Organigram Global Inc. has signed a definitive agreement to purchase the remaining shares of Berlin-based Sanity Group GmbH that it does not already hold. The transaction builds on Organigram's earlier minority stake and ...
Innovia Consulting Acquires 365 Cannabis
ONALASKA – Innovia Consulting, a longtime provider of Microsoft Dynamics 365 Business Central services, has acquired 365 Cannabis along with its sister entity 365Vertical. The deal brings in two Microsoft partners that focus on customized ...
New 2026 Farm Bill Draft Targets Industrial Hemp Burdens
WASHINGTON – House Agriculture Committee Chairman Glenn Thompson (R-PA) introduced a new Farm Bill draft (Farm, Food, and National Security Act of 2026), proposing changes that would ease certain federal requirements for industrial hemp growers. ...
Compass Pathways Advances in Second Phase 3 Trial for Psilocybin-Assisted TRD
LONDON – Compass Pathways PLC ADR, a UK-based mental health biotech company, announced that its second Phase 3 trial met the primary endpoint in evaluating COMP360, a synthetic formulation of psilocybin, for treatment-resistant depression (TRD). ...
350 Retail Cap and Tier V Cultivation Limits: What Virginia’s Scarcity Model Means for License Strategy
RICHMOND- Virginia’s adult-use design is built on scarcity and structural oversight. The 350 retail cap materially limits market density, shaping site selection and long-term valuation models. Tier V cultivation remains limited to five large operators. ...
Virginia Adult-Use Applications Expected in 2026: Operators Should Begin Structuring Now
NEW YORK- Virginia’s adult-use Cannabis legislation is now in reconciliation after both the House (HB 642) and Senate (SB 542) advanced competing sales frameworks. For operators, the question is no longer whether retail will launch—but ...
SAM in Action: How Dark Money Fuels Prohibitionists Attacks
LOS ANGELES – A noticeable uptick in anti-Cannabis content has appeared on social platforms lately, flooding threads with posts on scromiting, schizophrenia, psychosis risks, outdated research, recycled study headlines, and new ballot proposals surfacing in ...
CMS Finalizes Rule for Medicare CBD Coverage Pilot
WASHINGTON – The Centers for Medicare & Medicaid Services (CMS) has finalized regulations enabling a pilot program for federal health insurance coverage of hemp-derived CBD products, according to a recent statement from an executive at ...
Missouri Cannabis Sales Hit Record $1.5B in 2025
JEFFERSON CITY – Missouri's regulated Cannabis market posted its strongest year yet in 2025, with retailers recording approximately $1.5 billion in total sales, according to figures from the Missouri Department of Health and Senior Services. ...
New Hampshire House Advances Bill to Regulate Medical Psilocybin Use
CONCORD – The New Hampshire House of Representatives has given initial approval to a bipartisan measure that would establish a state program allowing supervised therapeutic access to psilocybin for qualifying medical conditions. House Bill 1809, ...
As November Looms, the Intoxicating Hemp Industry Carries On — Calmly, Confidently, and Perhaps Optimistically
NEW YORK - Across the United States, the intoxicating hemp sector is behaving as though November 2026 is just another month on the calendar — not a potential regulatory cliff. That’s when new federal restrictions, ...
OPINION: The Cannabis Industry That Left Black America Behind
LOS ANGELES- America’s legal Cannabis industry loves to tell a redemption story: a plant once criminalized is now regulated, normalized, and generating billions in tax revenue. But redemption for whom? Black History Month shouldn’t just ...
Week in Review: Cannabis & Psychedelics Industry Highlights
LOS ANGELES – The Cannabis and Psychedelics sectors remain in a state of flux, balancing regulatory progress, market milestones, and corporate maneuvers with persistent challenges. Mature markets posted impressive revenue numbers, major operators strengthened their ...
AULV Health Announces U.S. Launch to Advance Integrative Health and Longevity Innovation
LOS ANGELES — Feb. 11, 2026 — AULV (Australian Longevity Vitality), an integrative health and botanical therapeutics platform founded in Australia, today announced its official launch in the United States, establishing its U.S. headquarters in ...
Abandoned Fighter Jet Test Site Under Review for Cannabis Cultivation Facility
NEW YORK – A long-vacant former Grumman Aerospace complex in Calverton, NY, has become the subject of a preliminary proposal to repurpose its buildings for indoor Cannabis grow. The 20-acre property, which includes three office ...
Bioxyne Lands Initial Orders for GMP-Compliant Psilocybin Capsules
SYDNEY – Bioxyne Limited, an Australian life sciences and wellness products company, has received its first commercial orders for GMP-manufactured psilocybin capsules through its subsidiary Breathe Life Sciences (BLS). The capsules, branded BLSPSIL25, are intended ...
ANNOUNCING: ‘Future of Cannabis’ with Guy Rocourt Returns With Fresh Conversations on the Next Chapter of Cannabis
The fortnightly series brings a product-first, market-realistic lens to cannabis, covering regulation, capital, quality standards, and what real scale looks like as the industry matures. LOS ANGELES — February 12, 2026 — Highly Capitalized Network ...
Virginia Moves Closer to Cannabis Sales Launch
RICHMOND – Virginia's General Assembly moved forward with key Cannabis legislation, as committees approved measures to establish a regulated adult-use retail market and create a process for resentencing individuals convicted under older Cannabis laws. The ...
Former Navy SEAL Teams Up with THC-Infused Beverage Company
NEW YORK – Robert J. O'Neill, the retired Navy SEAL widely recognized for his role in the 2011 Operation Neptune Spear, has entered a partnership with hi Seltzer, a brand offering hemp-derived, THC-infused beverages with ...
Cannabis Tax Deduction Ban Bill Gains 15th Sponsor in Congress
WASHINGTON – A federal proposal to preserve strict tax restrictions on Cannabis businesses has picked up additional support in Congress. The bill that would block state-legal Cannabis businesses from claiming standard federal tax deductions, regardless ...
Lüt Partners with Frankenmuth Credit Union to Process Cannabis Payments in Michigan
FRANKENMUTH – Lüt, a fintech company focused on closed-loop digital payments in Cannabis, has entered a partnership with Frankenmuth Credit Union to broaden access to compliant, cashless transaction options for licensed Cannabis operators in Michigan. ...
PGP Farmer Secures €3M for EU-GMP Medical Cannabis Hub in France
PARIS – French biotech company PGP Farmer announced the completion of a €3 million funding round from private investors. The capital obtained will help advance the company's plans to establish a large-scale, EU-GMP compliant production ...
Cultural Fluency Is Cannabis’ New Growth Lever—How Brands Like Spiritual Plants Speak the Language
The Rise of the Meaning-Led Buyer Consumers aren’t just choosing what works. They’re choosing what aligns. Across categories—from food to fitness to finance—people are opting for brands that reflect their identity, not just their needs. ...
Enter the Garden: Inside Spiritual Plants’ Routine-Friendly Path to Plant Medicine
Cannabis marketing has settled into two scripts: clinical wellness copy that flirts with medical territory, and recreational branding that leads with strength and speed. Neither speaks well to consumers who want something quieter—products they can ...





































































