Metrc and BioTrack Partner to Forge Cannabis Compliance and Innovation
LOS ANGELES – Metrc LLC, a leading developer of regulatory track-and-trace systems, unveiled a strategic alliance with BioTrack, a prominent Cannabis technology provider, aimed at enhancing compliance and operational solutions for the Cannabis sector. The partnership establishes BT Government, Inc., an independent entity led by Moe Afaneh, to oversee BioTrack’s government-focused operations, enabling both companies to leverage their respective expertise.
BT Government will operate separately, ensuring uninterrupted service for state regulatory programs while Metrc supports the delivery of cutting-edge compliance technology. BioTrack will concentrate on advancing its commercial offerings, including enterprise resource planning (ERP) and point-of-sale (POS) systems, to better serve Cannabis businesses. This structure is designed to foster innovation and efficiency in the industry expected to exceed $40 billion in market value in 2025.
The Highly Capitalized Network team will be closely monitoring how this partnership influences Cannabis businesses and regulatory oversight. As states refine their compliance frameworks, the strategic alignment of Metrc’s regulatory expertise with BioTrack’s commercial solutions could set a new industry standard, promoting a much-needed balance between operational efficiency and stringent state control.