Power and Collaboration Will Be The Name of the Game at New WEIC Women’s Leadership Summit

3.8 min readPublished On: July 15th, 2021By

San Francisco, CA — July 15, 2021 — WEIC, the largest global community of women working in cannabis and ancillary industries, kicks-off its first virtual Women’s Leadership Summit on July 21, 2021. Themed “Power and Collaboration”, the one day summit is designed to address the rapid loss of female leadership and power in cannabis and question how the community can address and stop this trend.

In 2019 women held 37% of senior level positions in cannabis. Today, less than 8% of CEOs are women and only 38% of all positions in cannabis are held by women.* This is an alarming statistic that must be addressed by the women working in cannabis immediately. 

“If we don’t do something, as a community,  the number of women in cannabis will continue to dwindle and our access to money and ownership along with it,” Kyra Reed, WEIC founder and CEO, told Highly Capitalized. “Right Now is our opportunity to stop the power drain, but we can’t do it alone. It’s an effort that takes all of us, working together to ensure our place in the industry is protected.”

“MATTIO Communications shares the belief that a fair and inclusive industry requires investing in women,” said Rosie Mattio, President and CEO of MATTIO Communications. “I’m personally excited to work alongside WEIC to have a direct hand in bringing more women into the cannabis industry.”

“We have a once in a lifetime opportunity to build an industry from the ground up that is inclusive, diverse and just, and yet women are losing ground at a distressing rate,” Reed added.  “The summit is designed to help women elevate our voices and establish real power in the global cannabis market.” 

The Women’s Leadership Summit: Power and Collaboration brings together a diverse group of influential women. This virtual summit offers opportunities for women to learn and interact with each other, irrespective of their location.  Join us to hear from the following speakers: 

Andrea Brooks, Founder and CEO –  Sava 

Annie Holman, Founder and CEO – The Galley 

Christine De La Rosa – The People’s Ecosystem 

Kate Lynch, SVP Marketing – Curaleaf 

Khadijah Adams –  Girl Get that Money

Franny Tacy, Founder and CEO – Franny’s Farmacy 

Helen Gomez Andrews, Co-founder and CEO –  The High End

Katie Pringer, Co-founder – Marigold Marketing 

Kendra Losee, Founder and CEO – Mota Marketing 

Lelehnia Du bois – The Humboldt Grace 

Dr. Lola O Ohonba, WCI Health, Clinical Pharmacist, Certified Medical Cannabis Specialist – WCI HEALTH 

Mara Gordon, Founder and TEDx speaker – Aunt Zelda’s  

Mskindness Rivera

Nancy Whiteman, CEO – Wana Brands 

Rosie Mattio, Founder and CEO – MATTIO Communications  

Scheril Murray Power, Cannabis and Agricultural Attorney – Doumar Allsworth Laystrom Voigt Wachs Adair & Dishowitz LLP  

Susan Soares, Founder and CEO – The State of Cannabis 

Tiffany Yarde

Valda Coryat, CMO –  Trulieve  

Event Details:

What: 7 Hour Live Virtual Conference, Reservation only 

When: July 21, 2021 at 10 AM (PT)/ 1 PM (ET) – 5 PM (PT)/ 8 PM (ET)

Presented by: WEIC and CannOccasions  

Format: A Combination of Keynotes + Panels 

Sign up: http://bit.ly/weicwebevent0721

Session Sponsors: 

Bliss Molecules 

MATTIO Communications

Trulieve

Event Topics:

TITLE: Women Empowered in Cannabis Leadership Summit: POWER & COLLABORATION

  • Keynote: EXECUTIVES: How to Use Power in Leadership
  • Keynote: MESSAGING: Developing the a POWER message for women in cannabis
  • Keynote: FINANCE: Women, Money & Power 
  • Panel: CULTIVATION: Power & Collaboration
  • Panel: MANUFACTURING: Power & Collaboration
  • Panel: SCIENCE & RESEARCH: Power & Collaboration
  • Panel: RETAIL: Power & Collaboration
  • Panel: INTERNATIONAL: Power & Collaboration
  • Panel: CBD: Power & Collaboration
  • Panel: HEMP: Power & Collaboration

Related Links: WEIC Women Empowered in Cannabis, The Women’s Leadership Summit:Power and Collaboration, CannOccasions, Bliss Molecules, MATTIO Communications, Trulieve

*https://mjbizdaily.com/women-account-for-more-than-a-third-of-marijuana-business-executives/

*https://www.benzinga.com/markets/cannabis/21/02/19450252/why-are-only-8-of-cannabis-ceos-women

About CannOccasions 

A Denver-based event planning company offering scalable and custom solutions. Including site/virtual platform selection, contract negotiation, event production and styling.  CannOccasions produces virtual, hybrid and in-person events, including conferences and summits, trade shows, product launches and consumer consumption events.  Our clients range from non-profit cannabis educational organizations to dispensaries. 

About WEiC – Women Empowered in Cannabis 

Founded by Kyra Reed in 2017, Women Empowered in Cannabis (WEIC) is THE place where women share resources, provide support and build networks around the world with women who are part of a movement to create an inclusive, diverse and equitable cannabis industry.  Our members are women industry leaders, seasoned veterans and newbies from local farmers and large organized growers. WEiC includes professionals of every kind including cultivators, bud-tenders, product makers, scientists, medical researchers, Doctors, Nurses, policy makers, compliance and testing experts, and lawyers.

About the Author: Rachelle Gordon

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