Canopy Growth Introduces Vert – a Quebec-Exclusive Cannabis Brand

MIRABEL, QC,–  Canopy Growth Corporation (TSX: WEED) (NASDAQ: CGC), a world-leading diversified cannabis, hemp, and vaporization device company, is announcing the launch of Vert, the Company’s first Quebec-exclusive brand. The first two strains to launch under the Vert brand are ‘Green Cush’ and ‘Sour Kush’, which will be sold via the Société québécoise du cannabis (SQDC) in dried flower and pre-roll joint formats. Vert Green Cush is a sativa-dominant strain and Sour Kush is an indica-dominant strain.

“At Canopy Growth, we understand the importance of providing the Quebec market with a regionally-exclusive brand,” said Kelly Olsen, Vice President of Global Flower Business at Canopy Growth. “Vert cannabis is grown by an experienced community of Quebecois cultivators. We’re excited to bring a new offering of local cannabis flower to SQDC shelves.”

Vert Green Cush and Sour Kush are cultivated at Vert Mirabel, a fully licensed, hi-tech greenhouse located in Mirabel, Quebec that is jointly owned by Canopy Growth and partner Les Serres Stéphane Bertrand Inc., a multi-generational greenhouse operated in the province. Vert Mirabel is one of Canopy Growth’s primary cannabis cultivation facilities and plays a role in providing locally-grown cannabis for the Quebec market – cementing the company’s production footprint in the province. The facility employs more than 200 people in the Mirabel region in key roles ranging from growers to production managers.

“The operation of our Vert Mirabel facility is guided by a team of incredibly passionate growers that are dedicated to bringing locally grown cannabis to Quebec,” said Sylvain Miron, Director, Vert Mirabel. “This product is truly a fusion of Canopy’s cannabis expertise with the Vert Mirabel team’s multi-generational knowledge in greenhouse operations.”

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(This information is primarily sourced from CGC.  Highly Capitalized has neither approved nor disapproved the contents of this news release. Read our Disclaimer here)