Verano Holdings and TILT Join Forces for Breast Cancer Awareness Month

1.5 min readPublished On: October 1st, 2023By

LOS ANGELES- In a commendable move, Verano Holdings Corp. is prepping for its third annual Breast Cancer Awareness Month campaign, which will commence on October 1st. This extensive initiative will span eleven states, showcasing the company’s commitment to this cause.

CEO George Archos spoke about the campaign with evident enthusiasm, saying, “We are proud to once again demonstrate the power of the cannabis community as a catalyst for positive change.” Such campaigns, while creating awareness, also highlight the cannabis industry’s increasingly philanthropic endeavors.

Customers patronizing Zen Leaf and MÜV dispensaries will be presented with an opportunity to express their support. As they indulge in their favored cannabis products, they can simultaneously contribute to the Lynn Sage Breast Cancer Foundation, reinforcing the connection between conscientious commerce and community welfare.

In a related note, TILT Holdings Inc. (TILT, TLLTF) is not far behind in their pledge to back the fight against breast cancer. Their subsidiary, Standard Farms, has a distinct plan for October. For every Jupiter Pink Ceramic Mouth Tip vape cartridge sold in medical dispensaries, Standard Farms will donate $5 to the PA Breast Cancer Coalition. This gesture, beyond its financial implications, indicates the collective push by companies to foster a culture of giving.

Expressing TILT’s commitment, Tim Conder, its CEO, remarked, “We are proud to be part of a larger support network in the state by helping to raise money for PA [Pennsylvania] Breast Cancer Coalition.” Such statements from industry leaders further the message of corporate responsibility and social commitment.

This joint initiative between Verano Holdings and TILT, in tandem with individual commitments from various cannabis enterprises, echoes the larger sentiment: that businesses can indeed play an active role in broader societal issues, making the world a little better, one step at a time.

About the Author: HCN News Team

The News Team at Highly Capitalized are some of the most experienced writers in cannabis and psychedelics business & finance. We cover capital markets, finance, branding, marketing and everything important in between. Most of all, we follow the money.

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