Connected Cannabis Co. Announces $30M Capital Raise

2.5 min readPublished On: April 15th, 2021By

SACRAMENTO– Connected Cannabis Co, a cannabis cultivator, retailer and market leader in California, today announced the closing of a $30 million capital raise consisting of debt and equity financing. The round was led by existing investors Navy Capital and One Tower Group with participation from new investors Emerald Park Capital, an affiliate of Bryant Park Capital, and Presidio View Capital.

Connected has been building a proprietary genetics portfolio of premium strains and meticulously cultivating cannabis at scale since 2009. With over a decade of industry experience, they are known as a leading brand in the cannabis space and the pioneer of “designer weed.” The company currently operates in California and Arizona. By virtue of its organically-developed and trusted reputation, Connected’s expansion into Arizona in November 2020 has seen continuously high sales since launching.

With the additional capital, Connected will accelerate its national expansion while maintaining control over its state-of-the-art cultivation techniques. The company plans to focus on states with robust cannabis cultures and promising potential for sustained growth, such as Nevada with its entertainment and cannabis tourism and Michigan with its continued increase in sales.

“We’re thrilled to bring Emerald Park Capital and Presidio View Capital into the Connected family and welcome back our long-term partners that have supported our company’s mission from the very beginning,” said Sam Ghods, CEO of Connected. “We are steadfast in our development of new, best-in-class genetics and our production of top-quality flower that has resulted in impressive growth and unwavering customer loyalty. That same commitment and quality that we’ve prided ourselves on from day one will stay with us as we enter additional states. We look forward to bringing our true product and brand to consumers in new markets –  that is our highest priority every time we look at expansion.”

Connected previously raised $25 million in a Series A round of funding in July 2019. Connected has won several awards for their strains and has experienced monumental 68% year-over-year growth with 75% revenue CAGR through 2021. Connected is currently EBITDA-positive.

“Connected’s product quality is unmatched across the cannabis industry, as exemplified by their dedicated mass following,” said Chetan Gulati, Partner of Navy Capital. “The company’s success is largely due to their proprietary genetics as well as their ability to grow premium cannabis efficiently and at scale without compromising on quality. We look forward to seeing the team bring that same top-shelf quality to more U.S. markets.”

“Connected is a legacy brand that’s established itself as a market leader based entirely on their unique, premium cannabis strains and flower,” said Joel Magerman, Managing Partner of Emerald Park Capital. “Over the last decade, Connected has built a best-in-class team across departments, from cultivation to marketing. We are eager to see what innovations and additional value the team will bring as they continue on their path to becoming a leading national brand.”

(This information is primarily sourced from Connected.  Highly Capitalized has neither approved nor disapproved the contents of this news release. Read our Disclaimer here)

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Newsteam at Highly Capitalized are some of the most experienced writers in cannabis and psychedelics business & finance. We cover capital markets, finance, branding, marketing and everything important in between. Most of all, we follow the money.

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