Canopy Growth Introduces Targeted Product Expansion for Canadian Market

LOS ANGELES- Canopy Growth Corporation has announced a strategic expansion of its product portfolio, focusing on four high-demand segments within Canada’s adult-use cannabis market: vapes, high-THC flower, pre-rolls, and edibles. This initiative is part of the company’s efforts to align its offerings with evolving consumer preferences and market trends

Strategic Product Launches

The company’s latest product introductions include:

• Advanced Vape Technology: Canopy Growth is incorporating CCELL’s newest all-in-one vape technology into its offerings through the Tweed and 7ACRES brands. This technology features a built-in display screen for variable voltage and battery life, aiming to enhance user experience.

• High-THC Flower Strains: Under the Tweed brand, new high-THC cultivars such as Sour Sucker Mints and Blood Orange Kush are being introduced, both testing above 28% THC. These strains are available in 7g and 28g flower packs.

• Pre-Roll Offerings: The company is expanding its pre-roll segment with new products, including infused options, to cater to consumer demand for convenience and variety.

• Edibles Expansion: Canopy Growth is reintroducing its Deep Space brand to the edibles category, aiming to strengthen its presence in this segment.

Regional Market Focus

In Quebec, Canopy Growth has partnered with VASCO Cannabis Inc., a local cultivator, to produce craft cannabis for distribution under the Vert Collab brand. The initial product from this collaboration is the Vanilla Gelato strain, available in a 3.5g format. Additionally, the company is launching Maitri, its second Quebec-focused brand, offering locally sourced flower such as the Purple Mint Cake strain.

Luc Mongeau, Chief Executive Officer of Canopy Growth, stated, “In Canada’s dynamic adult-use market, the biggest opportunities are in the formats consumers are choosing most – and we’re responding with innovation that delivers quality, variety, and trusted brands.”