Ice Cube Joins Celebrity Brand Rush In Cannabis

1.3 min readPublished On: February 15th, 2021By

LOS ANGELES – The trail-blazing Compton rapper, Ice Cube, famous for talking about cannabis in his music, launched his own cannabis line called Fryday Kush, inspired by his iconic movie Friday.

“Fryday Kush is made with that good stuff,” he wrote on Friday, announcing the launch of his brand on Instagram.

Cannabis company Caviar Gold was contracted to produce Fryday Kush, which is being sold in dispensaries in California, Arizona, Nevada, and Oklahoma.

“From the man that needs no introduction – these infused cones & high potency buds are the strongest nugs on the market, personally developed by Ice Cube,” the product description on Caviar’s website reads.

The company is reportedly the only one in the cannabis industry to have a patented production process. “The unique proprietary process of adding 98% pure liquid THC to marijuana makes the strongest & highest quality flowers on Earth.”

Ice Cube’s strain contains 46.2 percent THC and 10.78 percent CBD, so you’ll be able to fly as high as Craig in the 1995 classic.

“I partnered with Caviar Gold, so you know Fryday Kush is the best,” Ice Cube wrote on Instagram. “Caviar Gold is the original infused & only patented cannabis brand on the market.”

With his new cannabis line, Ice Cube joins the ranks of other rappers like Jay-Z and Lil Wayne, who have invested in the marijuana industry over the past few years as more states move to legalize.

About the Author: HCN News Team

The News Team at Highly Capitalized are some of the most experienced writers in cannabis and psychedelics business & finance. We cover capital markets, finance, branding, marketing and everything important in between. Most of all, we follow the money.

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